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This may come as a surprise for you but high traffic alone will not guarantee a high adsense earning. In fact it is only part of the earning formula. If you really want to improve your adsense earnings you will have to improve not only the traffic on your site but also the ads placements.

There is a common misconception that adsense earnings are related solely to the amount of traffic that you get. But this is not the truth. You can have a lot of traffic without anyone clicking on your ads because they are placed in some awkward position. What I want to say is that the placement of the ads on the website also matters a lot just as the amount of traffic that you get. Good ads placements will ultimately lead to a higher click-through rate (CTR) thus improve your adsense earnings. Now you might be asking how to do this? Hereafter you will find three tips that can help you to improve your earnings

In order to improve your CTR you will have to look for the best placements on your site. Some webmasters like to put their ads in the centre of the page while others may be more interested to paste the Google adsense code near the navigation aids as users tend to be focus around the area. For those posting on a blog you can try to place your ads after every post in order to increase your CTR.

The good thing about adsense is that they propose you a wide variety of ads that you can choose from. For instance you can make better use of small space by using the link units to monetize your site better. In some other cases an imposing skyscraper can be really useful to grab the attention of visitors and hence increase your CTR.

Tracking is also important. You should make the most of the channel features of Google adsense in order to track your earnings. This will allow you to try and test new placements and style for increase earning. Many webmasters simply ignore this and keep losing a substantial amount of money. Do not rely on other sources to determine the best ads placement. Make your own experiment to find out the most profitable places on your site.

There is really some important money that can be made with adsense. If other people are doing it then there is absolutely no reason why you can’t. Just do not think only in terms of traffic and try to work out the best placements for your ads.

Written by Edgar Boutaric

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